WordPress SEO and Site Speed Help Your Ranking
Many WordPress users use the outstanding Yoast SEO Plugin to optimize their WordPress site for SEO.
Yoast SEO is a great product but there is still much that needs to be done to optimize your WordPress website for SEO.
Techniques to supercharge your WordPress SEO.
Site Speed Is Vital If You Want High Rankings and User Satisfaction Including Initial Time To First Load.
Test your site speed for free at Gtmetrix or Google Page Speed
Install A Caching Plugin
W3 Total Cache, Zen Cache, Rocket, Autoptimize, WPFC, and others will do a good job ca
Use GZip Compression
By compressing your WordPress site with GZip, you will speed up your website tremendously. Ask you webhost to upgrade you to the latest version of PHP. That’ll make WordPress fly.
Often overlooked. Use an image compression plug-in to decrease your load time especially if you have many images or infographics. A standard SEO best practice is to add appropriate keywords to the alt image tags. There are many image compression systems available. Implement a lossless compression first. If they look good you may want to try a lossy system,
Deactivate Plugins You Rarely Use
By activating plugins only when you need to use them, you are clearing out overhead that will slow down your WordPress load time.
Clean Up Your Database
Cleaning out the databases of spam, old drafts, and other remnants will slim down your database and make your site a bit faster.
Pick A Theme That Doesn’t Slow Your Site
Use a responsive SEO friendly theme. Keep is simple and speedy.
Meta Titles & Description Tags
Meta Titles is a major SEO factor. Your Meta Title and <H1> header should never be the same.
Schema, JSON, and Rich Snippets
All In One Schema.org Rich Snippets allows you to better inform Google which rich snippet to show in your listing. Schema.org has a plugin which will allow you to quickly create schema code. Use a JSON plugin to code that into your site. That is what Google recommends.
Make your site mobile-friendly. Google is swiftly rolling out its mobile-first index.
Protect Your Blog From Spam. Use Akismet. Wordfence Security provides anti-virus protection, a firewall. and a high-speed cache.
You Need an XML Sitemap
Create an XML Sitemap to submit to Google Search Console which will help Google. I do use Yoast SEO for sitemaps.
Use A CDN (Content Delivery Network)
A CDN is a service that will speed up the time it takes your website to load for a user because a CDN uses the server closest to the user.
Ensure your permalink structure to something SEO-friendly and keep the permalinks short and relevant, 3-4 words is good.
Other WordPress SEO tips:
- Find a fast hosting service.
- Devise an internal linking strategy.
- If you have a popular post update it and keep adding more content.
- Use proper header structure.
- Don’t install and activate too many plugins at the same time. Try to keep the maximum number of plugins activated under 15.